Gotuit, a leading provider of next generation video discovery, navigation, and monetization technologies, today announced Time Inc.'s Sports Illustrated has expanded its relationship with Gotuit to power their broadband video experience for the 2007 NBA Draft.  The latest in a series of SI.com FILMROOMs, the 2007 NBA Draft website will provide viewers with a searchable database of video highlights from the top draft prospects organized by player, position and prospective NBA team. 

"Sports fans come to SI.com for unmatched coverage of their favorite sports. Our NBA Draft 2007 site gives basketball fans the deepest possible insight into the top prospects from this year's draft. Gotuit's powerful video technology lets fans find and share the exact highlights they want," said Stacey Vollman, VP/General Manager, SI.com. "The positive response to the 2007 NFL Draft video site powered by Gotuit was fantastic and we have no doubt the 2007 NBA Draft video site will bring enjoyment to NBA fans everywhere."

Earlier this year, Sports Illustrated selected Gotuit to power the first FILMROOM product which featured searchable video highlights for the top football prospects in the 2007 NFL Draft.  The NBA Draft 2007 video site is the first of several new video products powered by the Gotuit PowerVideo Suite™ that will be announced throughout the year.

Key features of 2007 NBA Draft  on SI.com, powered by Gotuit, include:

• Video highlights accessible by player, by school, by position, by mock draft order, and by actual draft order or by NBA team

• Instant access to favorite draft prospects; jump inside a video directly to a player's offensive  and defensive highlights and their key stats

• Deep search and navigation capabilities across the entire video library; ability to conduct searches while the existing video plays on, allowing viewers to queue up the next video and jump into any player video they want at anytime, without delay

"Top brands like Sports Illustrated are realizing the power of Gotuit's patented metadata technology and selecting the Gotuit PowerVideo Suite to unleash the true potential of their online video experience," notes Patrick Donovan, Vice President of Product Management for Gotuit. "The mix of superior video with advanced search and navigation features makes Gotuit-powered video more compelling for viewers while also providing publishers with enhanced viewer engagement and monetization opportunities. It's this combination that made our first product with SI so successful and we're eager to continue the tradition with more engaging video products."

Available through SI.com and SIKIDS.com, the FILMROOM will be free to all visitors and is supported by targeted video advertising. By utilizing Gotuit, and its proprietary video search and navigation technology, SI will deliver a superior video experience with highly-targeted video interstitial advertisements.

About SI
SI is a multimedia sports brand that takes the consumer into the heart and soul of sports. The SI franchise is anchored by SPORTS ILLUSTRATED, the most respected voice in sports journalism which reaches a weekly audience of nearly 21 million adults, and SI.COM, the magazine’s 24/7 sports news website that delivers more than 150 original stories to its users each week. SI.com's broadband video offerings includes original programming, partnerships with best-in-class sports brands such as NBC Sports, HBO and TNT and linking fans to the best video offerings across the web.

The SI franchise also includes SPORTS ILLUSTRATED KIDS (sikids.com), a monthly magazine targeted to children age 8 and up; GOLF MAGAZINE and GOLF.COM; SIONCAMPUS.COM, a website dedicated to college sports and the college sports lifestyle; SI PRESENTS the magazine's specialty publishing division; as well as SI BOOKS, SI PICTURES, SI PRODUCTIONS, SI DIGITAL and SI EVENTS. Founded in 1954, SI is a division of Time Inc., the world's leading magazine publishing company and a subsidiary of Time Warner.

About Gotuit
Gotuit is a leading provider of next generation video technology enabling advanced video discovery and monetization across broadband, mobile and cable.  The Gotuit PowerVideo Suite™ incorporates Gotuit's patented metadata technology and service offerings that unleash the power of every video for the publisher, their advertising partners and viewers.  It enables publishers to transform entire video libraries into a superior Gotuit-enabled experience marked by best-in-class navigation, video search, targeted advertising, virtual remixing and personalized viewing.

Founded in 2000, Gotuit is privately held and funded by Highland Capital Partners, Atlas Venture, Motorola and private investors.  Visit Gotuit's corporate website at http://www.gotuit.com.